Software Product Management Specialization

Start Date: 10/11/2020

Course Type: Specialization Course

Course Link: https://www.coursera.org/specializations/product-management

About Course

In this Software Product Management Specialization, you will master Agile software management practices to lead a team of developers and interact with clients. In the final Capstone Project, you will practice and apply management techniques to realistic scenarios that you will face as a Software Product Manager. You will have the opportunity to share your experiences and learn from the insights of others as part of a Software Product Management

Course Syllabus

Introduction to Software Product Management
Software Processes and Agile Practices
Client Needs and Software Requirements
Agile Planning for Software Products

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Course Introduction

Create Better Software using Agile Practices. Master Agile development and effective interactions to drive the making of great software products Software Product Management Specialization This course is designed for those who want to understand the tradeoffs involved in running a successful software product management team, in addition it will give you the tools to help you achieve the goals for which you are applying. In this specialization you will learn the different ways that a software product is managed: by design, as a team, as an individual, and in the absence of an employer (if you are a student, a parent, a teacher, a business or a government employee). By the end of this specialization, you will have a much better understanding of the tradeoffs involved in running a successful software product management team, and you will have the tools to help you achieve the goals for which you are applying. In this specialization you will learn how to find the right people to fill out a team, organize them according to skill and competency needs, and ensure that they are prepared for the challenges that you may present. You will also learn how to find the best people to fill out your product management team, organize them according to skill and competency needs, and ensure that they are prepared for the challenges that you may present. In this specialization you will learn to evaluate the relative strengths and weaknesses of different competencies and skills, and to select the people with the best fit to the role of the business. You will also learn to select the people with the best fit to the personality and emotional maturity of the business, and to ensure

Course Tag

User Story Agile Software Development Software Metrics Software Requirements Software Metric

Related Wiki Topic

Article Example
Software product management Industry and academia established a standard for software product management education. According to this consensus, a software product manager is educated in the following areas:
Software product management Software product management covers all steps from inception of a product to its end of life. It consists of five major phases in the product life-cycle, namely:
Software product management The International Software Product Management Association (ISPMA) maintains the public body of knowledge and syllabi for international certification.
Software product management Hardware companies may also have a need for software product management, because software is part of the delivery: for example when providing operating systems or software embedded in a device.
Software product management To develop, sell and support a successful software product a business needs to understand its market, identify the opportunity, develop and market an appropriate piece of software. Hence the need for product management as a core business function in software companies.
Software product management Software product management is the process of managing software that is built and implemented as a product, taking into account life-cycle considerations and generally with a wide audience. It is the discipline and business process which governs a product from its inception to the market or customer delivery and service in order to maximize revenue. This is in contrast to software that is delivered in an "ad hoc" manner, typically to a limited clientele, e.g. service.
Software product management The software manager leads and manages one or several products from the inception to the phase-out in order to maximize business value. He works with marketing, sales, engineering, finance, quality, manufacturing and installation to make the product a business success (usually engineering and marketing). He has business responsibility beyond a single project. He or she determines what product and features to make and guide fully instruction with engineering team, is accountable for the business success within an entire portfolio. He or she approves the roadmap and content and determines what to and how to innovate. He or she is responsible for the entire value chain of a product following the life cycle. Software product management roles can be further subdivided depending on the focus: Software product marketing managers work at marketing communication activities. Software program managers focus on engineering processes, design, documentation, planning, execution, operations, feedback, so they work with engineering team. Technical product managers collect requirement gathering and communication with clients.
Software product management The above tasks are not sequential, but can co-exist. For Product Managers to be efficient in the above tasks, they have to have both engineering and marketing skills. Hence, frequently, Silicon Valley firms prefer engineers who are also MBAs to do software product management.
Software product management Software product managers can deliver better results by:
Software product management Within these five phases it deals with the following aspects of a software product within a software and/or hardware company:
Product data management Product data management (PDM) is the business function often within product lifecycle management (PLM) that is responsible for the management and publication of product data. In software engineering, this is known as version control. The goals of product data management include ensuring all stakeholders share a common understanding, that confusion during the execution of the processes is minimized, and that the highest standards of quality controls are maintained.
Product data management Product data management is the use of software or other tools to track and control data related to a particular product. The data tracked usually involves the technical specifications of the product, specifications for manufacture and development, and the types of materials that will be required to produce goods. The use of product data management allows a company to track the various costs associated with the creation and launch of a product. Product data management is part of product lifecycle management and configuration management, and is primarily used by engineers.
Product software implementation method Several project management methods can serve as a basis to perform the implementation method. Since this entry focuses on the implementation of product software, the best project management methods suitable for supporting the implementation phase are project management methods that focus on software and information systems itself as well.
Service product management Service Product Management deals with managing a service product across its complete life cycle. This organizational function is equally common between Business-to-business as well as Business-to-consumer businesses. A service product, unlike a hardware or software product, is intangible and manifests itself as pure professional services or as a combination of services with necessary software and/or hardware. The service product management practice ensures management of a profitable service in the marketplace. Service Product manager identifies profitable service space, packages services in a productized form and delivers the same to the market. The function is a core service business management function and is a mix of sales and marketing functions. The function interfaces with various organizational groups like Strategy, Planning, Financial Controls /Management Accounting, Sales, Marketing Communications etc.
Product management Product management is an organizational lifecycle function within a company dealing with the planning, forecasting, and production, or marketing of a product or products at all stages of the product lifecycle. Similarly, product lifecycle management (PLM) integrates people, data, processes and business systems. It provides product information for companies and their extended supply chain enterprise.
Product cost management In the mid-2000s, there was some discussion of whether PCM (sometimes referred to as Enterprise Cost Management) would become a separate software category or be part of one or more of the existing enterprise software categories of enterprise resource planning (ERP), product lifecycle management (PLM), or supply chain management (SCM). The vendors who make specialized PCM software have not yet gained the revenue necessary for the major industry analysts to proclaim PCM as its own category. However, there has been at least one analyst report focusing on product cost analytics. It is unknown whether PCM will become part of a bigger enterprise software category. At least one of the major ERP vendors and two of the major PLM vendors have products that they bill as Product Cost Management or analytics solutions.
Product management The role may consist of product development and product marketing, which are different (yet complementary) efforts, with the objective of maximizing sales revenues, market share, and profit margins. Product management also involves elimination decisions. Product elimination begins with the identification of elimination candidates, proceeds with the consideration of remedial actions, continues with a projection of the impact on the business as a whole if a candidate product is eventually eliminated, and concludes with the implementation stage, where management determines the elimination strategy for an item. The product manager is often responsible for analyzing market conditions and defining features or functions of a product and for overseeing the production of the product. The role of product management spans many activities from strategic to tactical and varies based on the organizational structure of the company. To maximize the impact and benefits to an organization, Product management must be an independent function separate on its own.
Product software implementation method A product software implementation method is a blueprint to get users and/or organizations running with a specific software product.
Software product line Software product lines, or software product line development, refers to software engineering methods, tools and techniques for creating a collection of similar software systems from a shared set of software assets using a common means of production.
Software quality management Software quality management is a management process that aims to develop and manage the quality of software to make sure the product satisfies the user. The goals of SQM (software quality management ) is to make sure the product follows regulations and meets the quality standards expected by the customer. Software quality managers have to test the product before it is released to the market and they do this by a series of steps called the software cycle in order to reveal and fix bugs before release. Their job is not only to make sure that their software is in good shape for the consumer, but also to encourage the quality culture to everyone and avoid fraud by protecting their software through proper development.